What is BI (Business Intelligence) and how can BI help my company’s performance?

What is BI (Business Intelligence)?

Business Intelligence (BI) is a process that utilises software, tools and techniques that help companies analyse their business data to make more informed business decisions.

How can BI help my company’s performance?

Business Intelligence can help improve your company’s performance in many key areas:

  • Increasing operational efficiency
  • Improving and optimising the decision-making process
  • Helping to gain competitive advantage over business rivals
  • Identifying market trends and developing new revenue streams
  • Detection and resolution of business problems
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